Monday, March 19, 2007

The Stuf Marketing is Made of.

Traditional brand Nabisco has linked itself to viral video with their Double Stuf Oreo Race video contest. The promotion invited MySpacers and YouTubers to create their own Oreo commercials for the competition. The video below is an entry that was featured on the front page of MySpace, collecting over a quarter million views in 24 hours. Kudos, Nabisco!


Oreo Contest Page
Oreo Contest Entry
Nabisco


No comments: