Tuesday, May 8, 2007

Paying the Piper

YouTube announced Friday that it will distribute a cut of the revenue it generates from banner ads to its most popular contributors. The decision will not only drive YouTubers to generate better content, but will answer media companies that see the website as a source of pirated TV shows and video clips. Though YouTube has not set forth any criteria for videos to receive a pay-off, original content will certainly be a requirement.

YouTube isn't the first online video site to share profit with its users. Although they lack YouTube's traffic, Revver Inc., Metacafe Inc. and Break.com already pay contributors.

Friday, May 4, 2007

We Can Digg It

The internet may actually be useful to those living under a rock for a change. That is, if they happen to have a DVD player under there with them and love pirated movies. The secret "HD DVD Key" was leaked and spread via Digg.com throughout the internet.
This string of 32 digits and letters in a specialized counting system is used by the technology and movie industries to prevent piracy of high-definition movies. Someone found and posted the key, causing a worldwide internet and legal riot. BBC, CNN, ABC and NYTimes covered the story and started discussions about user generated content, copyrights and online riots.


Despite a cease and desist declaration, Digg.com decided it would no longer remove stories containing the code. After all, it is a fact that once something is out on the internet, it is out there indefinitely. Kevin Rose, creator of Digg, stated in his blog, "You’ve made it clear. You’d rather see Digg go down fighting than bow down to a bigger company. We hear you, and effective immediately we won’t delete stories or comments containing the code and will deal with whatever the consequences might be. If we lose, then what the hell, at least we died trying."
Brava, Digg. Common sense prevails.